Publication

2002-10-01 - Rockport Publishers

Language

English

Word Count

40,000 words, Guess

Page Count

160 pages

Physical Format

Paperback

Identifiers

Classifications

  • LCCNC1003 .R43 2002

First Sentence

"If the brand is the anchor, all communication must reflect this, both in terms of positioning and core values.

Subjects

Other Editions

  • Redesigning IdentityPaperbackRockport Publishers2002-10-01

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