Strategic marketing problems
cases and comments
10th ed
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Contributions
- Peterson, Robert A. 1944- - Contributor
Publication
2004 - Pearson/Prentice Hall, Upper Saddle River, N.J, New Jersey
Language
English
Word Count
174,000 words, Guess
Page Count
696 pages
Identifiers
- Open LibraryOL17104248M
- ISBN-100131421840
- OCLC Control Number51817272
- OCLC Control Numberstrategicmarketi0000keri
- Library of Congress Control Number2003044004
and 2 more
- Goodreads3318704
- LibraryThing1553400
Classifications
- LCCHF5415.135 .K47 2004
Subjects
Genres
- Case studies
Other Editions
- Strategic marketing problems: cases and comments
Show 1 more editions
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