Strategies for the green economy
opportunities and challenges in the new world of business
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Author
Contributions
- Pike, Cara. - Contributor
Publication
2009 - McGraw-Hill, New York, New York (State)
Language
English
Word Count
72,500 words, Guess
Page Count
290 pages
Identifiers
- Internet Archivestrategiesforgre00mako
- Internet Archivestrategiesforgre0000mako
- ISBN-100071600302
- ISBN-139780071600309
- Goodreads3506524
and 5 more
- LibraryThing6357056
- Library of Congress Control Number2008022925
- OCLC Control Number225873683
- Better World Books9780071600309
- Open LibraryOL16899936M
Classifications
- DDC658.4/083
- LCCHF5413 .M35 2009
- LCCHF5413.M35 2009
Description
The "guru of green business practices" (AP) provides a blueprint for creating green strategies in the new business landscapeWritten by one of today's most sought-after green business strategist, Strategies for the Green Economy provides a comprehensive roadmap for navigating and thriving in the new green economy. Drawing upon 20 years of experience working with industry giants around the globe on going green, Joel Makower goes beyond recent bestsellers such as Green to Gold, to not merely extol the competitive advantages of going green, but to show why businesses must create, implement, and communicate highly successful green strategies - and how to do it.
Subjects
Topics
Other Editions
- Strategies for the green economy: opportunities and challenges in the new world of business
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