Author

Publication

1983 - Macmillan, London, England

Language

English

Word Count

44,500 words, Guess

Page Count

178 pages

Identifiers

  • ISBN-100333319990
  • ISBN-139780333319994
  • Library of Congress Control Number88672100
  • OCLC Control Number9892573
  • Better World Books9780333319994
and 1 more

Classifications

  • LCCHF5827 .J35x 1983b
  • LCCHC59.7
  • DDC658.8/343/091724

Subjects

Topics

AdvertisingNew productsNew prodcutsConsumers' preferencesDeveloping countries, commerceConsumers' preferences -- Developing countriesAdvertising -- New products -- Developing countries

Other Editions

  • Consumer choice in the Third World: a study of the welfare effects of advertising and new products in a developing countryMacmillan1983-01-01

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