Contributions

  • CNBC (Television network) - Contributor
  • Films for the Humanities & Sciences (Firm) - Contributor

Publication

2008 - Films for the Humanities & Sciences/Films Media Group, Hamilton, N.J, New Jersey

Language

English

Word Count

11,250 words, Guess

Page Count

45 pages

Physical Format

Video Recording

Identifiers

Alternate Titles

  • Business of Innovation (Television program)

Description

"How can a company assemble all the ingredients of true innovation and achieve marketplace success? This program gathers together the key issues and themes explored throughout the series The Business of Innovation, outlining actionable strategies that will drive a business forward. Expert guests include Google VP Nikesh Arora, FedEx CIO Robert Carter, former Southwest Airlines CEO Herb Kelleher, ConAgra Foods CEO Gary Rodkin, Morgan Stanley Managing Director Carla Harris, and Hewlett-Packard Chief Strategy and Technology Officer Shane Robinson."--Container.

Subjects

Series Statement

  • LED 400 (NU course)
  • MGT 442 (NU course)
  • MGT 601M (NU course)
  • MKT 200 (NU course)
  • MKT 440A (NU course)
  • MKT 442A (NU course)
  • MKT 443 (NU course)
  • MKT 602 (NU course)
  • ODV 410 (NU course)
  • PMB 400 (NU course)
  • PMB 410 (NU course)
  • PME 601 (NU course)

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