Co-Opetition : A Revolution Mindset That Combines Competition and Cooperation
The Game Theory Strategy That's Changing the Game of Business
Our rough guess is there are 76,000 words in this book.
At a pace averaging 250 words per minute, this book will take 5 hours and 4 minutes to read. With a half hour per day, this will take 10 days to read.
How long will it take you?
This book will take an estimated to read at a reading speed averaging words per minute. With 30 minutes per day, this will take to read.
Enter your reading speedYou can take one of our WPM reading speed tests to find your reading speed.
Create a free account to track your reading progress, build your reading list, and set reading goals.
Word Count
76,000 words, Guess
Page Count
304 pages
Identifiers
- Open LibraryOL7440130M
- ISBN-139780385479509
- ISBN-100385479506
- OCLC Control Number38209820
- OCLC Control Numbercoopetitionrevol00bran
and 2 more
- Goodreads795579
- LibraryThing192928
Classifications
- LCC
- DDC658.4012
Description
A business manual which applies Game Theory to business strategy, examines the classic paradox between competition and co-operation, and explains why they are in fact complementary. Companies profiled include Coca-Cola, Pepsi Cola, Nutrasweet, Nintendo and General Motors.
Description
When a business strategy is so new in design, a new word must be coined to capture its value. Such is the case with co-opetition, a method that goes beyond the old rules of competition and cooperation to combine the advantages of both. Co-opetition is a pioneering, high-profit means of leveraging business relationships. The Harvard Business School's Adam M. Brandenburger and the Yale School of Management's Barry J. Nalebuff, scholars and consultants, have developed a five-part business strategy that shows how to do more than play the game of business. It shows how you can change the game of business for maximum benefit. Though often compared to games like chess and poker, business is different. To win at chess or poker, someone has to lose. In business, long-term profitability doesn't require others to fail. And in business, people are free to change the rules, the players, the boundaries, the game itself. Intel, Nintendo, American Express, NutraSweet, American Airlines and dozens of other companies have been using the strategies of co-opetition not only to win but to make it possible for their industry as a whole to grow. By telling stories of these companies, and formulating strategies based on the science of game theory, Brandenburger and Nalebuff have created a book that's insightful and instructive for managers eager to move their companies into a new mindset.
First Sentence
"Business is War."
Subjects
Other Editions
- Co-Opetition : A Revolution Mindset That Combines Competition and Cooperation
Reader Reviews
No reviews yet for this book.
Be the first to share your thoughts!