Author

Publication

1995-09-01 - Pine Forge Press

Language

English

Word Count

66,250 words, Guess

Page Count

265 pages

Physical Format

Paperback

Identifiers

  • ISBN-100803990774
  • ISBN-139780803990777
  • Open LibraryOL7909560M

Description

"George Ritzer's seminal work of critical sociology, The McDonaldization of Society, continues to stand as one of the pillars of modern day sociological thought. Building on the argument that the fast food restaurant has become the model for the rationalization process today, this book links theory to contemporary life in a globalized world and resonates with students in a way that few other books do. Ritzer opens students’ eyes to many current issues and shows how McDonaldization’s principles apply to other settings, especially in the areas of consumption and globalization. Through vivid story-telling prose, Ritzer provides an insightful introduction to this fascinating topic and aids students' critical development."

Subjects

Other Editions

  • The McDonaldization of Society: An Investigation into the Changing Character of Contemporary Social LifePaperbackPine Forge Press1995-09-01
Show 5 more editions

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