Author

Publication

1992 - McGraw-Hill Book Co., London, England

Language

English

Word Count

85,500 words, Guess

Page Count

342 pages

Identifiers

and 1 more

Classifications

  • DDC658.4
  • LCCHD53 .M35 1992

Subjects

Series Statement

  • Marketing for professionals
  • McGraw-Hill marketing for professionals.

Other Editions

  • Managing ideas for profit: the creative gapMcGraw-Hill Book Co.1992-01-01

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