Principles of Advertising and IMC (The Mcgraw-Hill/Irwin Series in Marketing)
2 edition
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Word Count
200,000 words, Guess
Page Count
800 pages
Physical Format
Hardcover
Identifiers
- ISBN-139780072537741
- ISBN-100072537744
- LibraryThing8760142
- Library of Congress Control Number2003064200
- Open LibraryOL9711269M
Classifications
- LCCHF5415.13 .D846 2005
Subjects
Other Editions
- Principles of Advertising and IMC (The Mcgraw-Hill/Irwin Series in Marketing)
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