Strategic marketing communications
new ways to build and integrate communication
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Author
Contributions
- Berry, Chris. - Contributor
- Pulford, Alan. - Contributor
Publication
1997 - Kogan Page, London, England
Language
English
Word Count
72,500 words, Guess
Page Count
290 pages
Identifiers
- Internet Archivestrategicmarketi0000smit_y7g1
- ISBN-100749420138
- ISBN-139780749420130
- Better World Books9780749420130
- Open LibraryOL22367191M
Subjects
Other Editions
- Strategic marketing communications: new ways to build and integrate communication
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