Innovation diffusion and new product growth
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Author
Contributions
- Peres, Renana - Contributor
- Mahajan, Vijay - Contributor
Publication
2009 - Marketing Science Institute, Cambridge, Mass, Massachusetts
Language
English
Word Count
26,500 words, Guess
Page Count
106 pages
Identifiers
- Internet Archiveinnovationdiffus0000mull
- ISBN-100982387717
- ISBN-139780982387719
- Library of Congress Control Number2011280471
- OCLC Control Number560524775
and 2 more
- Better World BooksP7-AJO-496
- Open LibraryOL25033734M
Classifications
- LCCHF5415.153 .M853 2009
Subjects
Series Statement
- Relevant knowledge series
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