Author

Contributions

  • Marketing Science Institute. - Contributor

Publication

1987 - Lexington Books, Lexington, Mass, Massachusetts

Language

English

Word Count

59,500 words, Guess

Page Count

238 pages

Identifiers

and 2 more
  • Goodreads4560649
  • LibraryThing3723101

Classifications

  • DDC658.83
  • LCCHF5415.2 .B57 1987

Subjects

Topics

MarketingMarktforschungCambridge (Mass.)Marketing researchMarketingforschungMarketing research.Marketing Science Institute

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