Publication

1972 - Allen and Unwin, London, United Kingdom

Language

English

Word Count

39,500 words, Guess

Page Count

158 pages

Identifiers

  • ISBN-100046580735
  • ISBN-139780046580735
  • Open LibraryOL17381507M

Classifications

  • DDC658.8/2
  • LCCHF5415 .C527

Subjects

Series Statement

  • Studies in management -- no.9

Other Editions

  • Marketing below-the-lineAllen and Unwin1972-01-01

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