Publication

2002-09-01 - Hodder Headline

Language

English

Word Count

24,000 words, Guess

Page Count

96 pages

Physical Format

Paperback

Identifiers

and 2 more
  • Better World Books9780340857663
  • Open LibraryOL10677815M

Classifications

  • LCCHF5415.5 .L35 2002
  • LCCHF5415.5

Description

CRM (Customer Relationship Management) is about attracting and maintaining lasting customers so that they return time and again to use your service and/or buy your product. This book takes the reader through the logical steps necessary to integrate CRM fully into company strategy at all levels.

Subjects

Similar Books

Reader Reviews

No reviews yet for this book.

Be the first to share your thoughts!