The 22 immutable laws of branding
how to build a product or service into a world-class brand
1st ed. [expanded].
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Author
Contributions
- Ries, Laura. - Contributor
Publication
2002 - HarperBusiness, New York, New York (State)
Language
English
Word Count
63,750 words, Guess
Page Count
255 pages
Identifiers
- Internet Archive22immutablelawso0000ries_k1d8
- ISBN-100060007737
- ISBN-139780060007737
- Goodreads33452
- LibraryThing5113607
and 4 more
- Library of Congress Control Number2003267314
- OCLC Control Number50640221
- Better World Books9780060007737
- Open LibraryOL3701179M
Classifications
- DDC658.8/27
- LCCHD69.B7 R537 2002
- LCCHD69.B7R537 2002
Alternate Titles
- Twenty-two immutable laws of branding
- How to build a product or service into a world-class brand
Description
This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding
Subjects
Links
Other Editions
- The 22 immutable laws of branding: how to build a product or service into a world-class brand
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