Publication

2009 - John Wiley & Sons, Ltd., New York, New York (State)

Language

English

Word Count

0 words, Guess

Page Count

0 pages

Physical Format

Electronic resource

Identifiers

  • ISBN-139780470227633
  • ISBN-139780470549421
  • ISBN-139780470549414
  • ISBN-10047022763X
  • ISBN-100470549424
and 6 more
  • ISBN-100470549416
  • OverDriveC22E652D-2AA0-469C-8E8C-E68A685062B7
  • Better World Books9780470227633
  • Better World Books9780470549421
  • Better World Books9780470549414
  • Open LibraryOL24272277M

Classifications

  • LCCTK5105.885.G66T95 20

Description

Site statistics give you raw numbers, but Web analytics crunch those numbers into meaningful metrics you can actually use. Here's what's new in Google Analytics 2.0, such as cross-segment reporting and drilldown content that enhance analysis. Learn to set up Analytics and choose filters, explore goals and goal-setting, use customizable dashboards and date ranges, and master basic analytics and Web statistics concepts. Examine every aspect of available reports, learn to use those best suited for e-commerce sites, and more. BONUS: Each copy of Google Analytics 2.0 includes a $25 Google AdWords gift card compliments of Google. With this $25 gift card , you can attract new customers to your website on Google's dime.

Subjects

Topics

GoogleDirectMarketingStatisticsNonfictionE-CommerceMultilevel

Other Editions

  • Google Analytics 2.0Electronic resourceJohn Wiley & Sons, Ltd.2009-01-01

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