Introduction to e-commerce
2nd ed, International ed.
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Author
Contributions
- Jaworski, Bernard J. - Contributor
Publication
2004 - McGraw-Hill Irwin Marketspace, Boston, United States
Language
English
Word Count
129,000 words, Guess
Page Count
516 pages
Identifiers
- Internet Archiveintroductiontoec0000rayp_w7z2
- ISBN-139780072553475
- ISBN-100072553472
- Goodreads463567
- LibraryThing2220144
and 3 more
- Library of Congress Control Number2003044184
- OCLC Control Number51726763
- Open LibraryOL22125295M
Classifications
- DDC658.8
- LCCHF5548.32
- LCCHF5548.32 .R393 2004
Subjects
Series Statement
- McGraw-Hill/Irwin series in marketing
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Jeffrey F. Rayport, Bernard J. Jaworski ; consultants à l'édition française, Carmen Bernier, Pierre Balloffet ; avec la collaboration de Jean Talbot, Linda Pépin ; traduit de l'américain par Francine Vézina, Johanne Champoux, Élisabeth Rochette.
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