Contributions

  • Kotabe, Masaaki. - Contributor
  • Helsen, Kristiaan. - Contributor

Publication

2009 - SAGE, Los Angeles, California

Language

English

Word Count

137,000 words, Guess

Page Count

548 pages

Identifiers

  • Internet Archiveisbn_9781412934282
  • ISBN-101412934281
  • ISBN-139781412934282
  • LibraryThing8699561
  • Goodreads4852859
and 4 more

Classifications

  • LCCHF1416 .S24 2009
  • LCCHF1416
  • LCCHF1416 .S34 2009

Alternate Titles

  • International marketing

Subjects

Other Editions

  • The SAGE handbook of international marketingSAGE2009-01-01

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