To the Desert and Back
The Story of the Most Dramatic Business Transformation on Record
1 edition
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Publication
2003-05-07 - Jossey-Bass
Language
English
Word Count
72,000 words, Guess
Page Count
288 pages
Physical Format
Hardcover
Identifiers
- Open LibraryOL8149050M
- ISBN-139780787966775
- ISBN-100787966770
- LibraryThing1626895
- Goodreads703178
First Sentence
In the spring of 1995, the fourteen hundred employees of Unilever Vlees Groupe Nederland (UVGN) assembled in the early morning at their factories and boarded motor buses for a field trip.
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