EVEolution
the eight truths of marketing to women
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Word Count
68,000 words, Guess
Page Count
272 pages
Identifiers
- Open LibraryOL24206443M
- ISBN-139780786865239
- ISBN-100786865237
- OCLC Control Number43318310
- OCLC Control Numbereveolutioneightt00popc
and 1 more
- Library of Congress Control Number00020983
Classifications
- DDC658.8/34/0820973
- LCCHF5415.33.U6 P66 2000
Alternate Titles
- Eight truths of marketing to women
Description
"Today, women make 80% of all purchasing decisions. In EVEolution, Faith Popcorn shows you that you cannot succeed in business or successfully start one without understanding how to market to women. Whether you make cornflakes or concrete, pillows or pixels, she reveals why women must be your chief target."--BOOK JACKET.
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