Author

Publication

2023 - Oneworld Publications, Great Britain

Language

English

Word Count

88,000 words, Guess

Page Count

352 pages

Physical Format

Paperback

Identifiers

  • ISBN-139780861545681
  • ISBN-100861545680
  • Better World Books9780861545681
  • Open LibraryOL39552578M

Description

'In a time when too many minds seem closed, this is a masterful analysis of what it takes to open them' - Adam Grant, author of the bestselling *Think Again* 'Fascinating' - *Daily Mail* You might feel like the world is getting nastier and more polarised. But you could be the conversation away from changing someone's mind about something, maybe a lot of things. David McRaney sets out to discover not just what it takes to influence others, but why we believe in the first place. Along the way he meets a former Westboro Baptist Church member who was deradicalized on Twitter, finds a 9/11 Truther who turns his back on it all, and reveals how, within a few years, half a ciuntry can go from opposing the 'gay agenda' to happily attending same-sex weddings. *How Minds Change* reveals how beliefs take hold, not over hundred of years, but in less than a generation, in less than a decade, and sometimes in an instant.

First Sentence

We are about to go on a journey together to understand how minds change.

Subjects

Other Editions

  • How Minds ChangePaperbackOneworld Publications2023

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