Tradition and Innovation in English Retailing 1700 To 1850
Narratives of Consumption
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Word Count
60,000 words, Guess
Page Count
240 pages
Identifiers
- ISBN-139781409443209
- ISBN-101409443205
- Library of Congress Control Number2013016004
- OCLC Control Number841516679
- OCLC Control Number953858456
and 2 more
- Better World Books9781409443209
- Open LibraryOL28776543M
Classifications
- LCCHF5429.6.G7M58 2013
- LCCHF5429.6.G7 M58 2013
- LCCHF5429.6.G7 M58 2014
and 1 more
- LCCHF5429.6.G7 M58 2016
Description
Three decades of research into retailing in England from the 17th to 19th centuries has established a seemingly clear narrative: fixed shops were widespread from an early date; 'modern' methods of retailing were common from at least the early eighteenth century; shopping was a skilled activity throughout the period; and consumers were increasingly part of a polite and fashionable culture. All of this is true, but is it the only narrative? This book presents a reassessment of the standard view by challenging the usefulness of concepts like 'traditional' and 'modern', examining consumption and retailing as inextricably linked aspects of a single process, and by using the idea of narrative to discuss the roles and perceptions of the various actors in this process.
Subjects
Other Editions
- Tradition and Innovation in English Retailing 1700 To 1850: Narratives of Consumption
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