Testing, Testing 1, 2, 3
Raise More Money with Direct Mail Tests
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Word Count
68,000 words, Guess
Page Count
272 pages
Physical Format
Paperback
Identifiers
- Open LibraryOL9441934M
- ISBN-139780787967123
- ISBN-100787967122
- OCLC Control Number51526821
- Library of Congress Control Number2003001628
and 2 more
- Goodreads1145285
- LibraryThing6800805
Classifications
- LCCHV41.2 .W379 2003
- LCCHG177
First Sentence
Every once in a rare while, you'll hit the nail on the head with a powerful marketing concept-a seemingly perfect marriage of direct mail package and lists-at the very beginning of a new program.
Subjects
Other Editions
- Testing, Testing 1, 2, 3: Raise More Money with Direct Mail Tests
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