Up against the retail giants
targeting weakness, gaining an edge
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Word Count
48,500 words, Guess
Page Count
194 pages
Identifiers
- Open LibraryOL17154116M
- ISBN-100324233086
- OCLC Control Number56096923
- OCLC Control Numberupagainstretailg0000saml
- Library of Congress Control Number2004017560
and 2 more
- Goodreads928545
- LibraryThing2762178
Classifications
- LCCHF5429 .S277 2004
Description
"As large-scale discounters and national or international chains are handling more retail sales volume, the very existence of small- and medium-sized retailers is being threatened. Online retailing has brought many more competitors into the retail space. To even hope to compete you must have a strategy that establishes your business with a solid place in the market. Up Against the Retail Giants presents a strategy, not just to survive, but also to prosper."--Jacket.
First Sentence
A retail establishment must have distinguishing features that will enable consumers to identify it as well as be attracted to it.
Subjects
Other Editions
- Up against the retail giants: targeting weakness, gaining an edge
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