Strategic marketing problems
cases and comments
13th ed.
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Author
Contributions
- Peterson, Robert A. (Robert Allen), 1944- - Contributor
Publication
2013 - Pearson, Boston, Massachusetts
Language
English
Word Count
182,250 words, Guess
Page Count
729 pages
Identifiers
- ISBN-139780132747257
- ISBN-100132747251
- Library of Congress Control Number2012018183
- Better World Books9780132747257
- Open LibraryOL25316973M
Classifications
- DDC658.8/02
- LCCHF5415.135 .K47 2013
- LCCHF5415.135.K47 2012
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