Marketing leadership in hospitality and tourism
strategies and tactics for competitive advantage
4th ed.
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Contributions
- Lewis, Robert C., 1930- - Contributor
- Yesawich, Peter Charles, 1950- - Contributor
Publication
2007 - Pearson, Upper Saddle River, N.J, New York (State)
Language
English
Word Count
165,250 words, Guess
Page Count
661 pages
Identifiers
- Internet Archivemarketingleaders0000shoe
- ISBN-139780131182400
- ISBN-100131182404
- LibraryThing6082802
- Library of Congress Control Number2006049455
and 2 more
- Better World Books9780131182400
- Open LibraryOL17951776M
Classifications
- DDC910.46068/8
- LCCTX911.3.M3 L49 2007
- LCCTX911.3.M3L49 2007
Other Editions
- Marketing leadership in hospitality and tourism
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