Media, organizations and identity
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Author
Publication
2010 - Palgrave Macmillan, Houndmills, Basingstoke, Hampshire, England, England
Language
English
Word Count
53,500 words, Guess
Page Count
214 pages
Identifiers
- Internet Archivemediaorganizatio00chou
- Internet Archivemediaorganizatio0000lili
- ISBN-100230515517
- ISBN-139780230515512
- Library of Congress Control Number2009044063
and 3 more
- OCLC Control Number465189928
- Better World Books9780230515512
- Open LibraryOL24534582M
Classifications
- DDC659.2
- LCCHD59 .M374 2010
- LCCHD28-70HD28-70HD21P8
Description
"The mass media, press and television have always been central in the formation of corporate identity and the promotion of business image and reputation. This volume provides a new perspective into the interrelationships between media and organisations across three dimensions: Media as Business, Media in business and Business in the media"--Provided by publisher.
Subjects
Other Editions
- Media, organizations and identity
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