Sexing the Media
How and Why We Do It
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Word Count
80,250 words, Guess
Page Count
321 pages
Identifiers
- ISBN-139781433116186
- ISBN-101433116189
- Better World Books9781433116186
- Open LibraryOL28554655M
Classifications
- LCCP96.S5M47 2014
Description
"Sex in the media is one of the hottest topics of the day. We know that advertising, television, cinema, and other forms of communication use sex to sell us products and pump up story lines. The question is: why are sex and sexuality such effective tools for getting our attention? 'Sexing the Media: How and Why We Do It' is a textbook that explores answers to this question through historical, sociological, psychological, and ideological perspectives. It explores how media and other social institutions use sex and sexuality (the capacity to have erotic experiences and responses) to advance economic and ideological interests. Cinema, music, music videos, television programs, advertising, and the Internet are discussed as carriers of deliberately constructed messages that contribute to and support a master narrative that privileges heterosexuality and monogamy. This interdisciplinary text includes contemporary case studies as examples that would be useful in courses in media, cultural studies, sociology, and psychology"--Provided by publisher.
Subjects
Other Editions
- Sexing the Media
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