Author

Publication

1976 - Dunod, Paris, France

Language

French

Word Count

0 words, Guess

Page Count

0 pages

Identifiers

  • ISBN-102040078037
  • ISBN-139782040078034
  • Goodreads5869973
  • Library of Congress Control Number76473353
  • Open LibraryOL21757177M

Classifications

  • LCCHF5415.3 .J6 1976

Subjects

Topics

AdvertisingSales promotionPsychological aspectsMotivation research (Marketing)

Series Statement

  • Gestion commerciale et marketing

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