William D. Wells

Identifiers

  • Open LibraryOL1821680A

Top Subjects

  • Advertising (3)
  • Psychographics (2)
  • Marketing research (1)
  • Market segmentation (1)
  • Attitude (Psychology) -- Testing (1)
  • Consumers (1)
  • Advertising & Promotion (1)

Books by William D. Wells

Total count: 19