Rashi Glazer

Identifiers

Open LibraryOL3437340A

Top Subjects

Technological innovations (2)
Business/Economics (2)
Marketing (2)
Business strategy (2)
United States (1)
Decision making (1)
Economic aspects (1)

Books by Rashi Glazer

Total count: 4

Marketing and TechnologyA Strategic Co-Alignment (Report No. 86-106)

Marketing Science Inst1986-07-01
Marketing and the changing information environmentimplications for strategy, structure, and the marketing mix

Marketing Science Institute1989-01-01
Market-driving Strategies

Longman1996-02-29
Readings on Market-Driving StrategiesTowards a New Theory of Competitive Advantage

Prentice Hall1997-05-02