Guy Masterman
Identifiers
- Open LibraryOL1393347A
Top Subjects
- Sports administration (2)
- Sports administration -- Cross-cultural studies (1)
- Cross-cultural studies (1)
- Marketing (1)
- Special events (1)
- Management. Special events (1)
- Special events -- Management (1)
Books by Guy Masterman
Total count: 5
Strategic sports events managementan international approachElsevier Butterworth-Heinemann2004-01-01
Strategic Sports Event Managementan international approachElsevier2004-01-01
Innovative Marketing CommunicationsStrategies for the Events IndustryElsevier2005-01-01
Innovative marketing communicationsstrategies for the events industryElsevier/Butterworth-Heinemann2006-01-01-
SponsorshipFor a Return on InvestmentTaylor & Francis Group2007-01-01