Smith, P. R.

Born 1957-01-01

Identifiers

Open LibraryOL1400929A

Top Subjects

Communication in marketing (3)
Internet marketing (2)
Advertising (1)
Marketing (1)
BUSINESS & ECONOMICS (1)
Organizational Behavior (1)
Industrial Management (1)

Books by Smith, P. R.

Total count: 5

Marketing communicationsan integrated approachSecond edition.

Kogan Page1995-01-01
Strategic marketing communicationsnew ways to build and integrate communicationsRev. ed.

Kogan Page1999-01-01
eMarketing excellencethe heart of ebusness

Elsevier Butterworth-Heinemann2002-01-01
EMarketing eXcellencethe heart of ebusiness2nd ed.

Elsevier Butterworth-Heinemann2005-01-01
Marketing communicationsintegrating offline and online with social media5th ed.

Kogan Page2011-01-01