Advertising -- Bibliography

Political and social advertising: a selected bibliography

Robert Goehlert.

Selected lists of books on journalism

by Frank Luther Mott ...

Advertising and promotion of agricultural products: annotated bibliography with major promotional problems and sources of information

Edward Dailey

Books on advertising and publishing: a bibliography of books especiallly helpful in the solution of production and management problems in the graphic arts

compiled by Glen U. Cleeton.

Bibliographie der Werbeliteratur: Verzeichnis deutschsprachiger Literatur ab 1945

zusammengestellt von Friedhelm Schönenborn, Fritz Engau ; unter Mitarbeit von Jürgen Deuss.

Measuring payout: an annotated bibliography on the dollar effectiveness of advertising.

Advertising Research Foundation

Markkinoinnin kommunikaation kirjallisuus Suomessa vuosilta, 1945-1969.: Bibliography of marketing communications in Finland, 1945-1969.

Erkki Vaisto

Advertising effectiveness bibliography

by David Corkindale and Sherril Kennedy.

Schrifttum über Absatz und Werbung.

In Auswahl zusammengestellt von Georg Bergler.

Industrielle Werbung im Spiegel von Literatur und Ereignis

Karl-Heinz Strothmann, unter Mitarb. von Bernd Jahnke, Peter Rambusch, Rainer Ziegler.