Contributions

  • Hall, William G. - Contributor
  • Marketing Science Institute - Contributor

Publication

1986 - Marketing Science Institute, Cambridge, Mass. (1000 Massachusetts Ave., Cambridge, Mass. 02138), Massachusetts

Language

English

Word Count

26,750 words, Guess

Page Count

107 pages

Identifiers

Subjects

Series Statement

  • Report (Marketing Science Institute) -- no. 86-107

Other Editions

  • Pretest market models: a critical evaluationMarketing Science Institute1986-01-01

Reader Reviews

No reviews yet for this book.

Be the first to share your thoughts!