Pricing process as a capability
a case study
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Author
Contributions
- Zbaracki, Mark - Contributor
- Bergen, Mark - Contributor
Publication
2001 - Marketing Science Institute, Cambridge, MA, Massachusetts
Language
English
Word Count
7,750 words, Guess
Page Count
31 pages
Identifiers
- OCLC Control Number49522030
- Open LibraryOL49893543M
Subjects
Topics
Series Statement
- Working paper series -- no. 01-117
- Report (Marketing Science Institute) -- no. 01-117
Other Editions
- Pricing process as a capability
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