Contributions

  • Cox, James E. 1949- - Contributor

Publication

1978 - Marketing Science Institute, Cambridge, Mass. (14 Story St., Cambridge, Mass. 02138), Massachusetts

Language

English

Word Count

41,750 words, Guess

Page Count

167 pages

Identifiers

Classifications

  • DDC658.8/18
  • LCCHF5415.2 .R28

Subjects

Series Statement

  • Report / Marketing Science Institute ;
  • no. 78-119

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