Market-driven Management
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Author
Publication
2000-03-15 - Palgrave Macmillan
Word Count
192,000 words, Guess
Page Count
768 pages
Physical Format
Paperback
Identifiers
- ISBN-100333793196
- ISBN-139780333793190
- Better World Books9780333793190
- Open LibraryOL10557415M
First Sentence
Marketing is both a business philosophy and an action-oriented process.
Subjects
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