Author

Contributions

  • Yeong, Wee Yong. - Contributor
  • Richmond, Daleen Diane, 1951- - Contributor

Publication

1993 - Centre for Business Research & Development, Faculty of Business Administration, National University of Singapore and DNC Advertising Singapore, Singapore

Language

English

Word Count

24,500 words, Guess

Page Count

98 pages

Identifiers

Classifications

  • LCCHC445.8.Z9 C62 1993

Subjects

Topics

ConsumersAttitudesLifestylesForecastingConsumption (Economics)Consumers -- Singapore -- Attitudes.Lifestyles -- Singapore -- Forecasting.

Places

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