Contemporary perspectives for strategic market planning
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Contributions
- Mahajan, Vijay - Contributor
- Varadarajan, P - Contributor
Publication
1990 - Allyn & Bacon, Boston, Massachusetts
Language
English
Word Count
113,250 words, Guess
Page Count
453 pages
Identifiers
- ISBN-100205123015
- ISBN-139780205123018
- Goodreads2279951
- LibraryThing4480986
- Library of Congress Control Number89036587
and 2 more
- OCLC Control Number20014278
- Open LibraryOL22812918M
Classifications
- LCCHF5415.13 .K46 1990
Subjects
Other Editions
- Contemporary perspectives for strategic market planning
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