Author

Publication

2013 - Wiley, Hoboken, NJ, New Jersey

Language

English

Word Count

54,500 words, Guess

Page Count

218 pages

Identifiers

and 1 more

Classifications

  • DDC658.4/06
  • LCCHF5415.5 .S6218 2013

Description

"What’s the Future of Business? will galvanize a new movement that aligns the tenets of user experience with the vision of innovative leadership to improve business performance, engagement, and relationships for a new generation of consumerism. It provides an overview of real-world experiences versus "user" experiences in relation to products, services, mobile, social media, and commerce, among others. This book explains why experience is everything and how the future of business will come down to shared experiences."--Publisher description.

Subjects

Reader Reviews

No reviews yet for this book.

Be the first to share your thoughts!