Determinants of Advertising Intensity
A Review of the Marketing Literature (Working Paper, Report 77-109)
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Author
Publication
1977-07-01 - Marketing Science Inst
Word Count
0 words, Guess
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0 pages
Physical Format
Paperback
Identifiers
- ISBN-109992800763
- ISBN-139789992800768
- Goodreads7001569
- Open LibraryOL13290309M
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