Services brands' values
internal and external corporate communication
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Author
Contributions
- Drury, Susan, 1977- - Contributor
- Segal-Horn, Susan. - Contributor
- Birmingham Business School. - Contributor
Publication
2004 - Birmingham Business School, Birmingham, England
Language
English
Word Count
2,750 words, Guess
Page Count
11 pages
Identifiers
- ISBN-100704424606
- ISBN-139780704424609
- OCLC Control Number54847860
- Open LibraryOL16409843M
Classifications
- DDC658.827
Subjects
Series Statement
- Working paper series / University of Birmingham, Birmingham Business School -- 2004 ; -- 01
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