Contributions

  • Hair, Joseph F. - Contributor
  • McDaniel, Carl D. - Contributor

Publication

2006 - Thomson/South-Western, Mason, Ohio, Ohio

Language

English

Word Count

136,000 words, Guess

Page Count

544 pages

Identifiers

  • Internet Archiveessentialsofmark00lamb
  • ISBN-10032431664X
  • ISBN-139780324316643
  • LibraryThing2644553
  • Goodreads842544
and 3 more

Classifications

  • DDC658.8

Subjects

Other Editions

  • Essentials of marketingThomson/South-Western2006-01-01
Show 3 more editions

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