Photo of Charles W. Lamb

Charles W. Lamb

Also known as

Charles W. Lamb Jr.Prof. Charles W. LambLamb, Charles W., Jr.

Charles W. Lamb Jr. is a professor of Marketing at the M. J. Neely School of Business at Texas Christian University. He has authored or co-authored more than a dozen books and over 150 articles about marketing.

Born 1944-01-01

Identifiers

  • Internet Archivemktg0000unse
  • Open LibraryOL39285A
  • Open LibraryOL10056456A
  • Open LibraryOL10250859A
  • Amazon1337912271

Top Subjects

  • Marketing (17)
  • Management (10)
  • Marketing - General (8)
  • Business & Economics (6)
  • Business / Economics / Finance (5)
  • Business & Economics / Marketing / General (4)
  • Textbooks (4)

Books by Charles W. Lamb

Total count: 41