Strategic Marketing Management Cases w/Excel Spreadsheets
7 edition
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Publication
2001-09-20 - McGraw-Hill/Irwin
Language
English
Word Count
174,000 words, Guess
Page Count
696 pages
Physical Format
Paperback
Identifiers
- ISBN-100072514825
- ISBN-139780072514827
- Goodreads977853
- OCLC Control Number47764328
- Open LibraryOL9387579M
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