Strategic Brand Management

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Author

Publication

2007-01-15 - Oxford University Press, USA

Language

English

Word Count

72,000 words, Guess

Page Count

288 pages

Physical Format

Paperback

Identifiers

Internet Archivestrategicbrandma0000elli
ISBN-100199260001
ISBN-139780199260003
Goodreads2423817
LibraryThing9720190

and 3 more

Library of Congress Control Number2006033911
Better World Books9780199260003
Open LibraryOL9643317M

Classifications

LCCHF5415.15
LCCHF5415.15 .E43 2007

Subjects

Topics

Markenpolitik Sales & marketing Product management Strategic planning Marketingstrategie Marketing - General Brand name products

Other Editions

Strategic Brand ManagementPaperbackOxford University Press, USA2007-01-15

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