Marke und Gesellschaft
Markenkommunikation im Spannungsfeld von Werbung und Public Relations
1. Aufl.
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Author
Publication
2009 - VS, Verl. fu r Sozialwiss., Wiesbaden, Germany
Language
German
Word Count
88,750 words, Guess
Page Count
355 pages
Identifiers
- Internet Archivemarkeundgesellsc00jani
- Internet Archivemarkeundgesellsc00jani_683
- ISBN-103531166743
- ISBN-139783531166742
- OCLC Control Number463669143
and 2 more
- Better World Books9783531166742
- Open LibraryOL25538419M
Classifications
- DDC658.827
- LCCP87-96
Subjects
Series Statement
- Europa ische Kulturen in der Wirtschaftskommunikation -- Bd. 15
- VS research
Links
Other Editions
- Marke und Gesellschaft: Markenkommunikation im Spannungsfeld von Werbung und Public Relations
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