Contributions

  • Clark, Bruce H., 1958- - Contributor

Publication

1988 - Harvard Business School Press, Boston, Mass, Massachusetts

Language

English

Word Count

50,500 words, Guess

Page Count

202 pages

Identifiers

and 1 more
  • Goodreads3717407

Classifications

  • DDC658.8/007/23
  • LCCHF5415 .B5243 1988

Subjects

Topics

MarketingÉvaluationEvaluationMarketing -- Evaluation.

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