Servqual
a multiple-item scale for measuring customer perceptions of service quality
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Author
Contributions
- Zeithaml, Valarie A. - Contributor
- Berry, Leonard L. - Contributor
Publication
1986 - Marketing Science Institute, Cambridge, Mass, United States
Language
English
Subjects
Topics
Series Statement
- Report -- no.86-108
Other Editions
- Servqual: a multiple-item scale for measuring customer perceptions of service quality
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